IWC

International Watch Company

April 16, 2009, IWC was ranked “#1 Top-Rated Luxury Watch Brand in 2009.” IWC outranked every other luxury watch brands! LBSI (The Proprietary Luxury Brand Status Index) is an independent, unbiased survey group who studies ultra-high net-worth consumers. LBSI collected data directly from wealthy consumers. Three major survey questions that brought forth this elite status ranking were:

  1. Is the price worthy of your purchase?
  2. How willing are you to recommend this brand to someone you care about?
  3. Would you consider buying this brand again?

Additional comments about IWC included “IWC knows exactly who they are, what they offer and who they serve” “They are a true 21 Century Luxury Brand, as rated by the ultimate constituents: Consumers” If you would like to read more about IWC’s #1 ranking, go to www.Luxury Institute.com

IWC is proudly featured as a cornerstone brand at Markham Fine Jewelers. Markham has one of a few “Shop in Shops” that independently represents IWC in the United States. Markham’s complete IWC selection is unmatched as well as his shared enthusiasm for the brand and all IWC represents. IWC’s solid 141+ -year history of producing fine timepieces and commitment to satisfying their international family of loyal buyers is an obvious asset to Markham Fine Jewelers as a valued seller.

Every year, IWC honors noteworthy individuals by creating limited edition “Tribute Watches.” The honorees range from Jacques Cousteau and his lifelong oceanic research; commemorated by a series of IWC’s professional dive watches, each named “Aquatimer Cousteau Divers.” Another stunning current production model is The IWC Pilot’s Watch dedicated to Antonine De Saint Exupery (“St. Ex”). Exupery was a French aviation pioneer and sensational writer of "The Night Flight" and “Wind, Sand and Stars" to name just a few. IWC's 2009 “Saint Exupery UTC” timepiece has a fast, hour-jumping second time zone display that mimics an airplane’s altimeter.

IWC’s other substantial limited edition “Tribute Watch” for 2009 is a limited edition da Vinci Perpetual Calendar “To Kurt Klaus.” Klaus devoted over 50 years of design work and inventions in IWC’s watch making laboratories. Much of the quality features that IWC offers today can be directly attributed to Kurt Klaus' personal devotion to IWC.

IWC’s has six watch families in their current collection: Aquatimer, da Vinci, Portofino, Portuguese, Ingenieur, and Pilot Watches.

IWC has two subcategories for their professional pilot watches. These two categories are “Pilot’s Watch Classics” and “Pilot Watch Spitfire.” The distinct difference is that all “Classic” models have smooth black dials, while all “Spitfire” models have two-tiered silver dials.

Notable Pilot Watch “Classics” models include:

Notable Pilot Watch “Spitfire” models include:

IWC occasionally creates limited editions of already sought-after models. These include IWC’s: Portuguese Platinum Tourbillon Mystere, Portuguese Platinum Regulateur, Portuguese Minute Repeater, as well as Platinum Ingenieur, “Climate Action Ingenieur,” and two versions of their “Top Gun Pilot Watch.” The “Top Gun” is available in both a single and double chronograph. Both models have a ceramic case, stopwatch hands shaped like fighter planes and a special US Navy “TOP GUN” Fighter Weapons School case back in red, white and blue.

Few things in life are truly worthy of wanting, let alone worthy of buying. An IWC watch is 100% worthy in both regards. This claim is a pleasure to verify; just ask anyone that owns an IWC - like Markham himself. Markham has worn IWC's latest tonneau-shaped stainless steel da Vinci on a bracelet as his "daily driver" since its release into the states and continues to love it! IWC is his topmost represented brand in his store for good reason; IWC produces quality-minded, beautiful timepieces! Within Markham Fine Jeweler's IWC Shop in Shop, Markham will happily share his IWC enthusiasm with you and “test drive” several IWC watches onto your wrist! The IWC "feel" and quality difference will win you over and from there and a great new friendship will begin.

Markham Fine Jewelers has North Texas' largest selection of One of a Kind Bridal Rings, Certified Diamonds, Wedding Bands and Designer Jewelry – all affordably priced with unbeatable savings! Our full-service jewelry store has the in-house facilities & friendly staff able to beautifully create the custom jewelry of your dreams, custom-fit your new jewelry purchase or properly repair, resize or remount the jewelry you already have. Additionally, Markham is an authorized dealer for greater than twelve Swiss Watch brands and features one of IWC's special few "Shop in Shops" in the United States. Markham also offers a large & ever-changing selection of highly desirable "Pre-loved" Watches to choose from. Markham happily accepts fine watch trades!

Markham Fine Jewelers is conveniently located in Frisco's main shopping hub and serves all of North Texas from Dallas, McKinney, Plano all the way up to Oklahoma. In all of North Texas, for fine bridal, designer jewelry or watches, Markham Fine Jewelers offers you the largest selection & highest quality – and has it priced the very best!